MEMBANGUN CUSTOMER VALUE PADA INDUSTRI PARIWISATA BALI (Suatu Pendekatan Kualitas Pelayanan, Citra, Kepuasan dan Loyalitas Wisatawan): MEMBANGUN CUSTOMER VALUE PADA INDUSTRI PARIWISATA BALI (Suatu Pendekatan Kualitas Pelayanan, Citra, Kepuasan dan Loyalitas Wisatawan)

Ni Nyoman Seri Astini; Ida Bagus Gede Udiyana

doi:10.61938/fm.v7i1.279

MEMBANGUN CUSTOMER VALUE PADA INDUSTRI PARIWISATA BALI (Suatu Pendekatan Kualitas Pelayanan, Citra, Kepuasan dan Loyalitas Wisatawan)

Authors

Ni Nyoman Seri Astini STIMI Handayani Denpasar
Ida Bagus Gede Udiyana STIMI Handayani Denpasar

DOI:

https://doi.org/10.61938/fm.v7i1.279

Keywords:

the service quality, the image, the satisfaction

Abstract

This study analyze about developing the customer value on the industry of tourism bali. The aim of this study is to discover the role and the relation among the customer value and the quality of service, the image, satisfaction and tourist loyality. The methodology of this study consist of library research, all the data source are secondary data such as books, journals, and newspapers.

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Published

2019-01-17

How to Cite

Seri Astini, N. N., & Gede Udiyana, I. B. (2019). MEMBANGUN CUSTOMER VALUE PADA INDUSTRI PARIWISATA BALI (Suatu Pendekatan Kualitas Pelayanan, Citra, Kepuasan dan Loyalitas Wisatawan): MEMBANGUN CUSTOMER VALUE PADA INDUSTRI PARIWISATA BALI (Suatu Pendekatan Kualitas Pelayanan, Citra, Kepuasan dan Loyalitas Wisatawan). Forum Manajemen, 7(1), 45–52. https://doi.org/10.61938/fm.v7i1.279

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Issue

Vol. 7 No. 1 (2009): Jurnal STIMI Vol. 7 No. 1 - 2009

Section

Articles

License

This work is licensed under a Creative Commons Attribution 4.0 International License.

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MEMBANGUN CUSTOMER VALUE PADA INDUSTRI PARIWISATA BALI (Suatu Pendekatan Kualitas Pelayanan, Citra, Kepuasan dan Loyalitas Wisatawan)